Founded
2011
Team Size
1500
Total Funding
₹1,062 Cr
Valuation
₹5,312 Cr
Omnichannel jewelry brand with modern designs.
Core Differentiator
Omnichannel jewelry retailer combining contemporary designs with technology-enabled discovery and try-at-home experiences at scale
Target Market
Urban millennials and Gen-Z consumers seeking modern, certified jewelry with transparency
Key Innovation
Virtual try-on, 3D visualization, and seamless online-to-offline experience with 200+ experience centers
Strong brand recognition in online jewelry with certified, hallmarked products and design credibility built over 13 years
Omnichannel presence with experience centers creates local network effects and customer acquisition flywheel
Proprietary design data and customer preference insights from extensive catalog and purchase behavior
Direct-to-consumer model reduces intermediary costs compared to traditional jewelry retail
₹319 Cr
Total Raised
1
Round
Latest Round
Latest · 2016-01-01
Unlock the full funding history below — every round's amount, valuation & investors.
Latest Round
2016-01-01
₹319 Cr
Investors
BlueStone, SafeGold Partner To Convert Household Gold Into Digital Gold
Swiggy Plummets, BlueStone Soars Amid Bearish Week For New-Age Tech Stocks
BlueStone looks at store expansion, in-house manufacturing to drive growth
BlueStone Zooms 20% After Reporting Third Consecutive Profitable Quarter
BlueStone hits 20% upper circuit after reporting third consecutive profitable quarter
BlueStone Q1: Profit At ₹6 Cr, Revenue Jumps 50% YoY To ₹737 Cr
Growth Rate
32%
Funding Rounds
1