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Nat Habit

638

Natural wellness and personal care

D2C Beauty & Personal Care
Beauty & Wellness
Active

Founded

2019

Team Size

150

Total Funding

₹15 Cr

Valuation

₹60 Cr

About

Nat Habit, founded in New Delhi in 2019, is a D2C beauty and personal care brand specializing in fresh, daily-made natural wellness products. It differentiates itself in India's competitive market by offering preservative-free hair oils, face packs, and ubtans crafted from traditional Ayurvedic recipes and fresh ingredients. The company caters to a growing demand for authentic, chemical-free personal care and has secured funding to expand its unique fresh-made product line.

AI-generated summary — pending verification

Unique Selling Proposition

Core Differentiator

Focus on sustainable beauty products sourced from natural ingredients.

Target Market

Eco-conscious consumers in metropolitan areas.

Key Innovation

Emphasis on low-waste packaging and transparency in sourcing.

Competitive Moats
Brand
Medium

Strong brand presence among health-conscious consumers.

Funding Snapshot
Free preview

₹15 Cr

Total Raised

1

Round

Series B

Latest · 2025

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Full Funding History

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Funding History

Series B

2025

₹15 Cr

Details

Location

New Delhi, Rajasthan

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Financial Metrics

Funding Rounds

1

VedAI Score
638/1000
Developing