Skip to contentFounder TierPioneer Founder · ₹499/month · limited to the first 100Claim a spot

CleverTap

652

Customer engagement and retention platform

Bootstrapped Profitable Indian Startups
Marketing Tech
Active

Founded

2013

Team Size

600

Total Funding

₹182 Cr

Valuation

₹1,800 Cr

About

CleverTap is a customer lifecycle management platform serving 8,000+ companies with personalized engagement across mobile, web, and email.

Unique Selling Proposition

Core Differentiator

Real-time customer lifecycle management platform with deep mobile-first engagement capabilities optimized for emerging markets

Target Market

Mobile-first consumer brands and digital businesses in emerging markets

Key Innovation

Unified customer data platform combining real-time segmentation, predictive analytics, and omnichannel orchestration in a single solution

Competitive Moats
🔒Switching Costs
Strong

Deep integration into customer engagement workflows with historical behavioral data creates high migration friction

🧠Data/AI Moat
Medium

Proprietary ML models trained on billions of engagement events from 8000+ customers improve personalization accuracy

🌐Network Effects
Medium

Growing template library and best practices from large customer base enhance platform value

Funding Snapshot
Free preview

₹105 Cr

Total Raised

1

Round

Series D

Latest · 2021-10-05

Backed by

CDPQ
Sequoia India

Unlock the full funding history below — every round's amount, valuation & investors.

Full Funding History

Sign in to unlock this feature

Sign In
Funding History

Series D

2021-10-05

₹105 Cr

Investors

CDPQ
Sequoia India
Details

Location

Mumbai, Maharashtra

Share

Financial Metrics

Annual Revenue

₹150 Cr

Growth Rate

85%

Funding Rounds

1

VedAI Score
652/1000
Developing