Founded
1998
Team Size
3000
Total Funding
₹1,000 Cr
Valuation
₹5,000 Cr
Pine Labs is a merchant platform company that offers financing and last-mile retail transaction technology through PoS and payment gateways.
Core Differentiator
Integrated merchant commerce platform combining PoS hardware, payment processing, and embedded consumer financing at point-of-sale across offline retail.
Target Market
Offline retailers and merchants across India and Southeast Asia seeking omnichannel payment solutions
Key Innovation
Proprietary Buy Now Pay Later (BNPL) integration at physical retail PoS terminals enabling instant consumer credit decisioning
Strong two-sided network with 500K+ merchant terminals and multiple financing partners creating compounding value
High merchant switching costs due to integrated hardware-software ecosystem and financing relationships embedded in operations
Proprietary transaction and credit underwriting data from millions of retail transactions enabling better risk models
25+ year legacy brand with established trust among traditional retailers and banking partners
₹600 Cr
Total Raised
2
Rounds
PE
Latest · Feb 28 2026
Backed by
Unlock the full funding history below — every round's amount, valuation & investors.
Series J
2022-01-18
₹600 Cr
Investors
PE
Feb 28 2026
N/A
Pine Labs Invests ₹24 Cr In AI R&D In FY26, Cuts Testing Time by Over 95%
Beyond earnings: Pine Labs rewrites POS playbook, bets on Blinkit and Zepto for gift cards
Shadowfax Leads New-Age Tech Stocks This Week, Pine Labs Slides On Q1 Earnings
Pine Labs Shares Slide 5.6% After Q1 Profit Slumps 67% QoQ
Pine Labs Q1 net profit jumps 4X, revenue up 20%
Pine Labs Q1: Profit Surges 4X YoY To ₹20 Cr, Revenue Up 20%
Annual Revenue
₹1,800 Cr
Growth Rate
95%
Funding Rounds
2