Founded
2016
Team Size
100
Total Funding
₹41.5 Cr
Valuation
₹208 Cr
Cold brew coffee brand for urban consumers.
Core Differentiator
Premium cold brew coffee positioned as a convenient, ready-to-drink beverage targeting urban millennials and Gen-Z consumers seeking artisanal coffee experiences.
Target Market
Urban professionals and coffee enthusiasts aged 25-40 in metro cities
Key Innovation
Introduced cold brew format to Indian market with focus on quality sourcing and distinctive packaging that stands out in retail
Strong brand recall as pioneer in cold brew category with distinctive owl branding and premium positioning in emerging segment
Building taste preference and habit formation among early adopters in nascent cold brew category
₹12.4 Cr
Total Raised
1
Round
Latest Round
Latest · 2021-01-01
Unlock the full funding history below — every round's amount, valuation & investors.
Latest Round
2021-01-01
₹12.4 Cr
Investors
Location
Website
Visit WebsiteGrowth Rate
35%
Funding Rounds
1
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