| # | Startup | Sector | City | Year | Funding | VedAI | Valuation | Link |
|---|---|---|---|---|---|---|---|---|
| 1 | Portronics Digital accessories and gadgets brand | D2C | New Delhi | 2010 | — | 651 | — | |
| 2 | MyGlamm Celebrity-backed beauty and personal care brand. | D2C | Mumbai | 2017 | ₹208 Cr | 649 | — | |
| 3 | Da Milano Premium leather goods and accessories brand | D2C | New Delhi | 1989 | — | 648 | — | |
| 4 | Clensta Waterless personal hygiene products for convenience and sustainability | D2C | Gurugram | 2016 | — | 646 | — | |
| 5 | Bella Vita Organic Affordable organic beauty and personal care products | D2C | Noida | 2018 | — | 646 | — | |
| 6 | Licious Fresh meat and seafood delivery | D2C | Bengaluru | 2015 | ₹515 Cr | 643 | — | |
| 7 | Mamaearth Toxin-free beauty and personal care products | D2C | Gurugram | 2016 | ₹110 Cr | 641 | — | |
| 8 | Vidya Herbs Herbal and botanical extracts for wellness industry | D2C | Bangalore | 2003 | ₹1 Cr | 640 | — | |
| 9 | pTron Affordable audio accessories and wearables | D2C | Hyderabad | 2014 | — | 639 | — | |
| 10 | Sirona Women's hygiene products (menstrual cups, disposal bags) | D2C | Gurugram | 2015 | ₹1 Cr | 638 | — | |
| 11 | My Pooja Box Spiritual and pooja products brand | D2C | Mumbai | 2017 | — | 638 | — | |
| 12 | Paper Boat Foods | D2C | Bangalore | 2013 | ₹50 Cr | 636 | — | |
| 13 | Mosaic Wellness Parent company of Man Matters and Bodywise for health | D2C | Mumbai | 2020 | ₹5 Cr | 636 | — | |
| 14 | GoDesi Traditional Indian snacks and sweets brand | D2C | Bengaluru | 2019 | — | 636 | — | |
| 15 | Good Glamm Group | D2C | Mumbai | 2015 | — | 636 | — | |
| 16 | WOW Life Science Natural supplements and nutrition brand | D2C | Bengaluru | 2018 | — | 634 | — | |
| 17 | GOAT Brand Labs D2C brand accelerator and aggregator | D2C | Bengaluru | 2021 | ₹5 Cr | 633 | — | |
| 18 | Boult Affordable audio wearables and accessories brand | D2C | New Delhi | 2017 | — | 632 | — | |
| 19 | Beyoung Affordable trendy fashion for young Indians | D2C | Udaipur | 2018 | — | 631 | — | |
| 20 | The Ayurveda Co Ayurveda-based skincare and wellness brand (TAC) | D2C | Mumbai | 2019 | — | 631 | — | |
| 21 | Anveya Living Natural haircare and skincare brand with Ayurvedic formulations | D2C | Bengaluru | 2018 | — | 630 | — | |
| 22 | Snitch Fashion | D2C | Bangalore | 2019 | ₹20 Cr | 627 | — | |
| 23 | XYXX Men's innerwear brand with premium cotton | D2C | Noida | 2018 | — | 627 | — | |
| 24 | Solethreads Comfortable and stylish flip-flops and casual footwear | D2C | Mumbai | 2018 | — | 626 | — | |
| 25 | Oye Happy Experience gifting and surprise planning platform | D2C | New Delhi | 2018 | — | 626 | — | |
| 26 | SUGAR Cosmetics (Vellvette) Premium cosmetics and beauty brand for the bold, independent Indian woman. | D2C | Mumbai | 2015 | — | 626 | — | |
| 27 | Zeroharm Sciences Nutraceutical and plant-based wellness products | D2C | Bangalore | 2020 | ₹94 L | 625 | — | |
| 28 | Urbangabru Affordable men's grooming products targeting young Indians | D2C | Gurugram | 2019 | — | 625 | — | |
| 29 | Plix Life Plant-based nutrition and wellness brand | D2C | Mumbai | 2020 | — | 625 | — | |
| 30 | Yogabar Healthy snacking brand with muesli, protein bars, and breakfast cereals. | D2C | Bangalore | 2014 | — | 625 | — | |
| 31 | The Artment Wall art and home decor brand | D2C | Mumbai | 2019 | ₹11 L | 621 | — | |
| 32 | The New Shop | D2C | Delhi NCR | 2020 | — | 620 | — | |
| 33 | Zebronics Computer peripherals and audio products brand | D2C | Chennai | 1997 | — | 615 | — | |
| 34 | NutriGlow Professional skincare and beauty products for salons and consumers | D2C | Noida | 2012 | — | 614 | — | |
| 35 | Mitti Hub | D2C | Jaipur | 2023 | — | 612 | — | |
| 36 | Campus Shoes India's leading sports and athleisure footwear brand with 20,000+ retail touchpo | D2C | New Delhi | 2005 | — | 611 | — | |
| 37 | Derma Co Dermatologist-formulated skincare by Mamaearth founders | D2C | Gurugram | 2020 | — | 610 | — | |
| 38 | RAS Luxury Skincare Luxury Ayurvedic skincare with handcrafted formulations | D2C | Raipur | 2017 | — | 609 | — | |
| 39 | Himalaya Wellness India's iconic herbal personal care and wellness brand with global presence. | D2C | Bangalore | 1930 | — | 609 | — | |
| 40 | HRX Athleisure brand by Hrithik Roshan | D2C | Mumbai | 2013 | — | 608 | — | |
| 41 | Lahori Traditional Indian beverages brand (zeera, shikanji) | D2C | Mohali, Punjab | 2017 | ₹1.5 Cr | 604 | — | |
| 42 | Kapiva Ayurveda Modern Ayurvedic wellness and nutrition brand | D2C | Mumbai | 2016 | ₹6 Cr | 603 | — | |
| 43 | Man Arden Premium men's grooming and personal care products | D2C | Bengaluru | 2016 | — | 603 | — | |
| 44 | Mamaearth (Honasa Consumer) Listed D2C personal care company with brands Mamaearth, The Derma Co, and Aqualo | D2C | Gurgaon | 2016 | — | 599 | — | |
| 45 | St.Botanica Natural personal care with botanical ingredients | D2C | Noida | 2017 | — | 598 | — | |
| 46 | Good Vibes Affordable skincare brand with natural formulations | D2C | Noida | 2018 | — | 597 | — | |
| 47 | BlueStone Jewellery Online jewellery brand with 150+ retail stores and 8000+ certified designs. | D2C | Bangalore | 2011 | — | 596 | — | |
| 48 | Licious Fresh | D2C | Bangalore | 2020 | ₹20 Cr | 593 | — | |
| 49 | Flyrobe | D2C | Mumbai | 2015 | ₹10 Cr | 591 | — | |
| 50 | Berrylush Affordable western women's fashion | D2C | Noida | 2018 | — | 591 | — | |
| 51 | Paper Boat (Hector Beverages) D2C startup | D2C | — | — | — | 590 | — | |
| 52 | Spiritual Roots D2C | D2C | Varanasi | 2021 | — | 590 | — | |
| 53 | Ixora (formerly Juicy Chemistry) Certified organic skincare brand with cold-pressed and steam-distilled formulati | D2C | Coimbatore | 2014 | — | 590 | — | |
| 54 | ZYNO Digital-first brand building and D2C platform | D2C | Mumbai | 2022 | ₹30 L | 588 | — | |
| 55 | Artisan Threads | D2C | Coimbatore | 2021 | — | 588 | — | |
| 56 | Heartland Bites D2C | D2C | Bhopal | 2021 | — | 584 | — | |
| 57 | Shades of Jaipur | D2C | Jaipur | 2021 | — | 584 | — | |
| 58 | Green Aura Organics | D2C | Mangaluru | 2021 | — | 584 | — | |
| 59 | Basil D2C ecommerce brand for everyday essentials | D2C | Mumbai | 2022 | ₹72 L | 583 | — | |
| 60 | Bibliophiles (Zootii) The home for thoughtful & personalised school essentials | D2C | Mumbai | 2023 | — | 582 | — | |
| 61 | Pureplay Skin Sciences | D2C | Thane/Mumbai | 2020 | — | 582 | — | |
| 62 | Naturali Plant-based meat and dairy alternatives for the Indian palate. | D2C | Ahmedabad | 2021 | — | 580 | — | |
| 63 | The Happy Hive | D2C | Mysuru | 2020 | — | 580 | — | |
| 64 | The New Me | D2C | Chandigarh | 2022 | — | 579 | — | |
| 65 | Millet & More | D2C | Mysuru | 2021 | — | 578 | — | |
| 66 | Native Circle | D2C | Chennai | 2020 | — | 577 | — | |
| 67 | Nua Woman Customizable period care brand delivering sanitary pads tailored to flow pattern | D2C | Mumbai | 2017 | — | 577 | — | |
| 68 | Osofresh | D2C | Pune | 2022 | — | 576 | — | |
| 69 | Littlebox Fast fashion D2C brand | D2C | Guwahati | 2020 | ₹3.3 Cr | 575 | — | |
| 70 | Tea Trunk | D2C | Mumbai | 2014 | ₹2 Cr | 575 | — | |
| 71 | Manyavar D2C startup | D2C | — | — | — | 575 | — | |
| 72 | Biba D2C startup | D2C | — | — | — | 574 | — | |
| 73 | Vesta | D2C | Chennai | 2021 | — | 574 | — | |
| 74 | Poomex | D2C | Coimbatore | 2022 | — | 574 | — | |
| 75 | The House of Rare | D2C | Bangalore | 2020 | — | 573 | — | |
| 76 | PoochMate | D2C | Mumbai | 2020 | — | 573 | — | |
| 77 | SuperKicks | D2C | Pune | 2020 | — | 573 | — | |
| 78 | Oooze | D2C | Bangalore | 2022 | — | 573 | — | |
| 79 | The Yellow Bird | D2C | Chennai | 2021 | — | 573 | — | |
| 80 | Goodmylk | D2C | Bangalore | 2020 | — | 573 | — | |
| 81 | Campus Sutra | D2C | Noida | 2014 | ₹10 Cr | 571 | — | |
| 82 | Jimmy’s Cocktails D2C startup | D2C | — | — | — | 571 | — | |
| 83 | MyMuse D2C startup | D2C | — | — | — | 571 | — | |
| 84 | Sugarfit D2C startup | D2C | — | — | — | 571 | — | |
| 85 | The Pant Project D2C startup | D2C | — | — | — | 571 | — | |
| 86 | The Daily Nut Co | D2C | Ahmedabad | 2021 | — | 571 | — | |
| 87 | Koko Express | D2C | Bhubaneswar | 2022 | — | 571 | — | |
| 88 | The Good Stuff | D2C | Ahmedabad | 2021 | — | 571 | — | |
| 89 | Artisanal India | D2C | Indore | 2022 | — | 571 | — | |
| 90 | Jaipur Fashions | D2C | Jaipur | 2021 | — | 571 | — | |
| 91 | Vedic Bites | D2C | Indore | 2022 | — | 571 | — | |
| 92 | 10Club E-commerce brand house acquiring and scaling top-selling Amazon and D2C brands. | D2C | Bangalore | 2021 | — | 571 | — | |
| 93 | Gulnaaz | D2C | Jaipur | 2020 | — | 571 | — | |
| 94 | Amulya Herbs | D2C | Ahmedabad | 2020 | — | 571 | — | |
| 95 | Trove Box | E-commerce / Consumer Goods | New Delhi | 2022 | — | 571 | — | |
| 96 | Kashmir Origin | D2C | Nagpur | 2020 | — | 571 | — | |
| 97 | The Little Farm Co. | D2C | Kochi | 2021 | — | 571 | — | |
| 98 | Ecotattva | D2C | Jaipur | 2020 | — | 571 | — | |
| 99 | Aiyana Naturals | D2C | Coimbatore | 2022 | — | 571 | — | |
| 100 | The Indian Chai | D2C | Jaipur | 2020 | — | 571 | — |
631startups
598evaluated
0women-led
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